Rivalry Launches Original Casino Product in Ontario
Rivalry Debuts Interactive Casino Platform Casino.exe in Home Market to Expand Customer Offering, Reach, and Revenue Opportunities in Ontario
TORONTO, March 22, 2023 (GLOBE NEWSWIRE) — Rivalry Corp. (the “Company” or “Rivalry”) (TSXV: RVLY) (OTCQX: RVLCF) (FSE: 9VK), an internationally regulated sports betting and media company, today announced the launch of its casino product in Ontario. Rivalry will debut its interactive casino platform Casino.exe in Ontario with a total of 8 casino games.
“Launching our casino experience with a proven product that we’ve validated in our other markets is an exciting next step as we continue to grow our reach and offering in Ontario,” said Steven Salz, Rivalry Co-founder and CEO. “Casino.exe has been a catalyst for our business and a meaningful addition for our users, delivering a premium, interactive, and proprietary experience that differentiates our brand in a competitive market.”
Rivalry launches proprietary gaming platform Casino.exe in Ontario with eight new casino games.
The Company introduced its first-ever third-party casino game Aviator last summer and has gradually enhanced its offering since, launching a proprietary platform to house games and create a custom gaming experience unique to Rivalry, as well as recently adding a slate of table games and live dealer. Casino has driven immediate material impact to the Company since its launch, contributing 30% of betting handle and 15% of revenue in Q3 2022 with minimal marketing efforts.
“We’ve taken a strategic approach to casino that prioritizes design, user experience, and the selective curation of games geared for a targeted audience of next generation users,” Salz continued. “Rivalry continues to find business-defining strength through product innovation, investing in a unique user experience and engineering entertainment into our platform.”
The launch of Rivalry’s casino offering arrives in Ontario as its regulated gaming industry continues to experience record growth.1
Rivalry plans to launch a mobile app in Ontario to further deepen its presence and offering in the market.
Rivalry Corp. wholly owns and operates Rivalry Limited, a leading sport betting and media property offering fully regulated online wagering on esports, traditional sports, and casino for the next generation of bettors. Based in Toronto, Rivalry operates a global team in more than 20 countries and growing. Rivalry Limited has held an Isle of Man license since 2018, considered one of the premier online gambling jurisdictions. Rivalry holds a sports bookmaker license in Australia and an internet gaming registration in Ontario and is currently in the process of obtaining additional country licenses. The Company also has a variety of originally developed products, including Quest, an on-site engagement experience, and an original casino game called Rushlane, a proprietary casino game that marks the creation of a new category for online gaming: Massively Multiplayer Online Gambling Games (MMOGG).
Cody Luongo, PR & Communications
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This news release contains certain forward-looking information within the meaning of applicable Canadian securities laws (“forward-looking statements”). All statements other than statements of present or historical fact are forward-looking statements. Forward-looking statements are often, but not always, identified by the use of words such as “anticipate”, “achieve”, “could”, “believe”, “plan”, “intend”, “objective”, “continuous”, “ongoing”, “estimate”, “outlook”, “expect”, “project” and similar words, including negatives thereof, suggesting future outcomes or that certain events or conditions “may” or “will” occur. These statements are only predictions.
Forward-looking statements are based on the opinions and estimates of management of the Company at the date the statements are made based on information then available to the Company. Various factors and assumptions are applied in drawing conclusions or making the forecasts or projections set out in forward-looking statements. Forward-looking statements are subject to and involve a number of known and unknown, variables, risks and uncertainties, many of which are beyond the control of the Company, which may cause the Company’s actual performance and results to differ materially from any projections of future performance or results expressed or implied by such forward-looking statements. Such factors, among other things, include regulatory or political change such as changes in applicable laws and regulations; the ability to obtain and maintain required licenses; the esports and sports betting industry being a heavily regulated industry; the complex and evolving regulatory environment for the online gaming and online gambling industry; the success of esports and other betting products are not guaranteed; changes in public perception of the esports and online gambling industry; failure to retain or add customers; the Company having a limited operating history; negative cash flow from operations; operational risks; cybersecurity risks; the impact of the COVID-19 pandemic; reliance on management; reliance on third parties and third-party networks; exchange rate risks; risks related to cryptocurrency transactions; risk of intellectual property infringement or invalid claims; the effect of capital market conditions and other factors on capital availability; competition, including from more established or better financed competitors; and general economic, market and business conditions. For additional risks, please see the Company’s prospectus dated September 17, 2021 and other disclosure documents available on the Company’s SEDAR profile at www.sedar.com.
No assurance can be given that the expectations reflected in forward-looking statements will prove to be correct. Although the forward-looking statements contained in this news release are based upon what management of the Company believes, or believed at the time, to be reasonable assumptions, the Company cannot assure shareholders that actual results will be consistent with such forward-looking statements, as there may be other factors that cause results not to be as anticipated, estimated or intended. Readers should not place undue reliance on the forward-looking statements and information contained in this news release. The forward-looking information and forward-looking statements contained in this press release are made as of the date of this press release, and the Company does not undertake to update any forward-looking information and/or forward-looking statements that are contained or referenced herein, except in accordance with applicable securities laws.
No stock exchange, securities commission or other regulatory authority has approved or disapproved the information contained herein.
Source: Rivalry Corp.
1 Source: iGaming Ontario’s FY 2022-23 Q3 Market Performance Report, January 26, 2023.
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